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Why Just Ignore It Is Failing Bullied Children | WarinHari

Wessel Scheepers·

Bullying in Schools · Post 8 of 14

Why "Just Ignore It" Is Failing Bullied Children

It's the advice almost every bullied child has heard, usually from someone who loves them. It's also one of the least effective things we say.

WarinHari Martial Arts~4 min readSchools & bullying series

"Just ignore it" is well-meant. It's also, for most children in most situations, advice that quietly makes things worse. It's worth understanding why — because the alternative isn't complicated.

Why we reach for it

It's the advice we were given. It sounds like it teaches resilience. It's easy, it avoids conflict with the school or another family, and it puts the solution on the child rather than the adults. All understandable — and all reasons it persists despite not working.

Why it fails

Bullying is rarely just about getting a reaction. It's about power and, often, an audience — and ignoring it doesn't remove either. Worse, "ignore it" leaves the child to face it alone, and sometimes escalates things as the person bullying tries harder to provoke a response. Most of all, it teaches the child a corrosive lesson: that their distress isn't serious enough for the adults to act on.

What it signals to the child

When a child tells an adult and the answer is "ignore it," they hear: telling didn't help. So they stop telling. The bullying doesn't stop — it just goes underground, where you can no longer see or help with it. Silence from a child is not the same as a problem solved.

What to say and do instead

  • Believe them, and say plainly that it's not okay and not their fault.
  • Ask what they'd like to happen — being heard matters as much as the fix.
  • Make a plan together so they don't feel powerless.
  • Involve the school, in writing.
  • Teach calm, assertive responses — not aggression, and not silence.
  • Keep the door open: "tell me how it goes."

Ignoring vs not reacting

There is a narrow, useful version of this: sometimes not giving a visible reaction, as one deliberate tactic, backed by adults who are also acting behind the scenes. That's a strategy with support around it — the opposite of leaving a child to cope alone.

The bottom line

"Just ignore it" asks the least powerful person to solve the problem by themselves. Replace it with belief, a plan, and adult action, and you change what the child learns about speaking up. At WarinHari, our answer to a child who tells us something is never "ignore it."

This article is general information, not legal or clinical advice. If a child may be at immediate risk, contact the emergency services without delay. Report a WarinHari or NMAA concern any time at report.warinhari.online.